World Book Day is a celebration! It’s a celebration of authors, illustrators, books and (most importantly) it’s a celebration of reading. In fact, it’s the biggest celebration of its kind, designated by UNESCO as a worldwide celebration of books and reading, and marked in over 100 countries all over the world.
This is the 20th year there’s been a World Book Day, and today (2nd March 2017) children of all ages will come together to appreciate reading. Very loudly and very happily. The main aim of World Book Day in the UK and Ireland is to encourage children to explore the pleasures of books and reading by providing them with the opportunity to have a book of their own. That’s why we will be sending schools (including those nurseries and secondary schools that have specially registered to participate), packs of Book Tokens and age-ranged World Book Day Resource Packs (age-ranged into Nursery/Pre-School, Primary and Secondary) full of ideas and activities, display material and more information about how to get involved in World Book Day.
Thanks to the generosity of National Book Tokens Ltd, publishers and booksellers, we can send millions of book vouchers to children and young people (some 15 million, in fact: that’s one for nearly every child aged under eighteen in the country).
They can take their voucher to a local bookseller and can use it to pick one of TEN (exclusive, new and completely free) books. Or, if they’d rather, they can use it to get £1 off any book or audio book costing over £2.99 at a participating bookshop or book club (terms and conditions apply).
We really look forward to seeing all the amazing costumes you’ve worn today on your school’s Twitter and Facebook pages – we’ll retweet our favourites. Be sure to use the hashtag #WorldBookDay!